Last updated: 27/02/26

At Luna in Bloom, we are committed to protecting your privacy and handling your personal data with transparency and care. This Privacy Policy explains how we collect, use, store and protect your information when you interact with us through our website, Etsy shop, Instagram, or any other services we provide.

By using our services, you agree to the practices described in this policy.

Luna in Bloom
Handmade Jewellery Business
Contact email: maia@lunainbloomjewellery.co.uk

We are the “data controller,” meaning we determine how and why your personal information is used.

We may collect and process the following information:

• Name
  
• Email address
  
• Postal address
  
• Phone number (optional)
  
• Payment information (processed securely by payment providers; we do not store card details)
  
• Order details
  
• Messages sent via our website, Etsy, Instagram, or email
  

• IP address
• Browser type
• Pages viewed and time spent on our site
• Cookies (see Section 7)
  

• Etsy: order details, delivery address, contact information
• Instagram: profile information if you message us
• Payment processors (Stripe, PayPal, etc.): confirmation of payment and payment method used
• Google Analytics: website usage data
  

We use your information to:

• Process and fulfil orders
• Send order confirmations and delivery updates
• Respond to questions and customer service messages
• Improve our website and customer experience
• Send email newsletters (only if you’ve opted in)
• Manage our social media interactions
• Comply with legal and tax obligations

We will never sell or share your information with third-party marketers.

We process your data under the following legal bases:

• Contract – to fulfil your orders
• Legitimate interests – to improve our services or prevent fraud
• Consent – for newsletters and non-essential cookies
• Legal obligation – for tax and business records

We take security seriously. Your data is:

• Encrypted where possible
• Stored on secure systems
• Accessible only to personnel who need it
• Retained only as long as necessary (see Section 9)

Payment information is not stored by us: it is handled entirely by secure providers (Stripe, PayPal, Etsy Payments, Shopify Payments, etc.).

We share your data only when necessary:

• Etsy (for orders placed on their platform)
• Payment processors (Stripe, PayPal, etc.)
• Delivery providers (Royal Mail, couriers)
• Email marketing services (if you subscribe)
• Analytics providers (Google Analytics)

We do not sell or share your personal data for advertising purposes.

Our website uses cookies for:

• Essential website functions
• Analytics (Google Analytics)
• Remembering preferences
• Improving user experience

You can manage your cookie preferences through your browser settings at any time.

You have the right to:

• Access the personal data we hold about you
• Correct inaccurate information
• Request deletion of your data
• Object to certain types of processing
• Withdraw consent for newsletters or cookies
• Request a copy of your data (“data portability”)

To exercise any rights, email: maia@lunainbloomjewellery.co.uk

We keep your data only as long as necessary:

• Order records: 6 years (legal requirement)
• Email communications: until your query is resolved
• Newsletter data: until you unsubscribe
• Website analytics: typically 26–38 months depending on provider settings

Our services are not intended for individuals under 16 years old.
We do not knowingly collect children’s data.

We may update this Privacy Policy occasionally.
The latest version will always be available on our website with the updated date.

For any privacy-related questions or requests:
maia@lunainbloomjewellery.co.uk